Facebook cover photo to boost traffic? Yes! Take a look at how you can do it.
Wondering how can you drive Facebook traffic to your website without using ads? We have got you covered. In this blog, you shall discover how to use the Facebook cover photo to generate clicks that will convert into leads.
Why should you use your Facebook cover photo in a Lead Capture Campaign?
One of the cons for businesses on Facebook is that they invest lots of time and resources into building a fan base, and then the algorithm takes over. Less than 9% of fans actually see what the pages are posting organically.
The businesses will see a further dip in organic reach now because of Facebook Zero announcement that friends and family content will be favored over public (page) posts.
Particularly those pages which do not strike engagement will be hit hard. This is where your Facebook cover photo comes into picture. It captures your fans email addresses so that you have an additional platform with more control to communicate with them. Here’s how:
Design the cover photo with the aim to promote your offer.
Your cover photo is ‘clickable’, thus this enables you to add a copy to direct users to your freebies in the photo’s description. This can be done via your data capture tool. The freebies are known as lead magnet. Describe your offer in the description of the cover photo and link it to the landing page for the offer. This is the page users will see when they click on the cover image.
Be as generous, intriguing and creative you can be when you decide what to offer. Make it a free offer that users cannot resist to sign up. Then, create an image that shares your offer and add a Call To Action (CTA) that will encourage the users to click the image. The image should look promising and lucrative.
You can crop your cover photo in a letterbox shape as well, which will appear taller when clicked. This leaves more room to include an additional message at the bottom, like: ‘Click on the link in the description for details’. Though on the phone, the image appears full size and the text is seen after the image is clicked.
How should you size your cover page?
It is highly recommended to use a 16:9 aspect ratio (the same size as HD video) which equates to 1920 x 1080 pixels. This resolution is much higher than what is recommended by Facebook, but it ensures that the image is clear and crisp when viewed on Retina displays and it also future-proofs it for upgraded resolution devices.
Pro tip: Consider using the 1920 x 1080 size for groups, pages, profiles, and event cover photos. Facebook has recently changed their group size recommendation to 1.91.1 aspect ratio. If you want to keep things simple and consistent, go with the 1920 x 1080 size which is one-size-fits-all kind of approach.
Facebook crops pictures from the top and bottom on the desktop at this size, but you can always drag it up or down to designate where the crop occurs on the image. If you are creating your own image and do not have access to Photoshop, you can use Canva or Shutterstock. It is better than using a pre-formatted Facebook cover which can be of an outdated size.
Lay out your landing page.
After the cover page, you have to add a data capture form to the landing page you direct users to. You can employ an Infusionsoft data capture on your website. After the form is filled by the user, the data is synchronized with the eCRM system. The user then enters an email funnel with resources relative to the information they had filled in the form.
Match your Facebook CTA button to your cover image messaging.
If you use a CTA button on your Facebook page, it appears directly below the cover photo. Some users might click that button rather than the cover photo. It is okay if that happens, just be sure to link the CTA button to the correct landing page and use a suitable CTA message. After you select the preferred button, add a URL to send users to when they click the button. Click Save, when you are done. Be sure to update your cover photo regularly with a wide variety of content.
These steps will surely help you to increase traffic to your website and generate leads for your business. For any further help you can connect to TranzDigi, a leading Digital Marketing Agency in Mumbai. Thank you! See in next time!
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This is an excessive dose of Anavar, which is already identified to
cause hepatic irritation. Thus, Cardarine customers ought to be cautious to
watch liver values on-cycle. RAD one hundred forty will suppress endogenous testosterone levels, requiring post-cycle remedy to assist in the restoration of the hypothalamic-pituitary-testicular axis (HPTA).
If customers are genetically predisposed to hair loss, RAD 140 may accelerate androgenetic alopecia due to
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This person experienced notable will increase in muscle hypertrophy and fat loss from this protocol.
Anavar is certainly one of the mostly used chopping steroids, dramatically enhancing fats loss whereas retaining (or adding) lean muscle.
HGH-X2 is best suited for men or ladies wanting to enhance fat loss,
muscle tone and anti-aging; without the danger of increased blood stress, diabetes or tumor growth.
Anavar is primarily used to promote lean muscle gain, fat loss, and total
bodily efficiency in bodybuilding. Sure, Anavar can help you shed weight by
selling fat loss while preserving muscle mass.
In conclusion, there are tons of the cause
why you must consider Anavar for weight reduction. This drug has been proven to be efficient in lowering physique
fat and helping you to maintain your weight.
Additionally, it is a safe and legal possibility that does not carry
any critical unwanted facet effects. If you are in search of a method to
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Anavar is a prescription medicine, and its use without a prescription is illegal in lots
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This is considered to be a really high dose for females, and it’s more than likely to result in virilization symptoms.
20mg every day is considered to be the utmost that girls should take, however
even this is a excessive dose.
Some users report feeling irritable, aggressive, and annoyed on S23.
Folks can even really feel lethargic or depressed from this compound, which may be indicative of its high toxicity stage.
This individual attributed roughly half of the 20 lb weight gain to muscle reminiscence
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Anavar is typically used as a cutting steroid; subsequently, if a woman’s goal is to bulk up and gain a lot of muscle, she ought to use one
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Other substances, however, usually have a tendency to cause virilization. Anavar use
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Though this will not appear to be a serious problem, ladies who’ve had a period have reported feeling a
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Anavar can be a powerful fats burner as a result of
its ability to extend T3 levels, even in low dosage or low day by day dose it might possibly provide you
with good results. Being obese can negatively influence self-worth,
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A easy definition of virilization is when women begin to look
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Additionally, combining Anavar with corticosteroids may amplify unwanted aspect effects, which underscores the need for careful dosage administration and vigilant affected person monitoring.
For occasion, when blended with anticoagulants like warfarin, Anavar can heighten bleeding dangers.
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More critical side effects could come up, such as liver toxicity and hormonal imbalances.
These can result in psychological and temper changes, together with aggression and anxiousness.
Whereas Anavar is aimed at helping with improved bone density,
there are medical tips that suggest careful monitoring of
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Docs will let you know that there isn’t a such factor as
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